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Unlike any supplement brand in the world, Premier was built from the ground up with an unrivaled commitment to nutrient absorption. After reviewing thousands of products in the marketplace, we discovered a shockingly low rate of absorption, drastically diminishing their effectiveness. To put it simply, most powders and pills are broken down during the digestion process, preventing key ingredients from reaching the bloodstream. Total absorption rates for many of the supplements you’ve been buying may be as low as 10%, meaning that up to 90% of their key ingredients never perform their desired function.